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Answer to the name BlackberryRIM settled on the name with Lexicon Branding Inc., one of the branding firms out of California. Lexicon was responsible for naming Apple's Powerbook as an example. One of the executives thought the buttons on the device looked like tiny seeds in a strawberry. A linguist at the firm thought "strawberry" wasn't quite the right fit. Someone else suggested blackberry and RIM went for it.

I think the explanation for the name Blackberry are connected with the keyboard (seems like a blackberry, doesn't it?).

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Q: How did RIM come up with the name BlackBerry?
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