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Social loafing: occurs when an individual is less productive (exerts less effort) working in a group/team than s/he is working independently.

  • Most likely to occur in large teams where individual output is difficult to measure
  • When task is boring
  • When objective is not important
  • When team doesn't value membership

How you could reduce this is by

  • Creating some form of performance measurment for each individual, that way they will be motivated to do well, as it will be indicated to their peers and managers
  • Add some creativity to the task so that it is not boring, when something is fun people are more motivated to do it
  • Make the importance of the task known, explicitly state its impact and consequences
  • Increase team cohesion through team building activity (just a suggestion)
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15y ago

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Q: How do you reduce social loafing?
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