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Rumor has it that the modern day version of the Santa Claus image was a marketing ploy by Coca Cola (whose colors are red and white).

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15y ago
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4mo ago

Santa Claus's modern appearance, with his red suit and white beard, is largely influenced by the iconic image created by Coca-Cola in their advertising campaigns in the 1930s. The red suit became popular due to Coca-Cola's branding strategy, and the image of Santa as a jolly old man with a white beard has been reinforced through various cultural depictions in films, books, and advertisements over the years.

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Q: Why does Santa Claus look like he does?
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