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Suggestive Selling is getting the customer to consider a purchase he/she might otherwise have not thought of or made. Example: Good evening, I'm Mark your waiter tonight, I'll bring the menus in a moment, would you folks like to start off with a drink tonight?

Up-selling is moving the customer up in purchase price, but the customer has already indicated he/she is ready to buy. Example: So you folks would like a nice red wine to go with your sizzling steaks, excellent. May I suggest a New World Merlot, our Chef has paired it with your meal selection, it's only $5.00 more.

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Q: What is the difference between suggestive selling and upselling?
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