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Is design a kind of trade mark?
I think trade mark refers to a brand name. Design would probably fall under Copyright rather than TradeMark.
How do you mark up pricing?
Mark up is the percentage difference between the selling price of a product (to the customer) and the cost of the product (you bought it for). For example, you sell a sandwich at £1.99 and it cost you £1.40 to make it. The difference is £0.59. So the mark up is £0.59/£1.40 x 100% = 42.14%
Example of trade mark and logo?
Polo Ralph Lauren
Who benefits from the Fair trade mark?
The Farmers who farm the Fair trade product, benifit because they earn more money than with a company that is not fair trade.
What is the difference between a logo symbol and a brand?
A symbol is a representation of something.This representation can be done using any technique, could be graphic , character,sound etc.for eg: when we write CAT, it's not the actual animal but just a charter set that symbolizes the animal. this could also have been done by drawing the cat, which would again be a symbol for the cat.Sumarising it again, Symbol = Representationwhen we talk of branding, it about attaching a sense of ownership.It's a method of putting a symbol so that the product can be traced to it's owner.Also the symbol used is made such that it is easy for the viewer to understand,recognize and relate to the owner.The graphical symbol used in case of a brand is called a logo.The associated text used is called the logotype and together they form the trade mark for the brand.
