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visual codes are things that are used to construct visual texts
eg
-lighting
- camera shot (extreme long shot, long shot, mid shot, close up, extreme close up)
- camera angle (high angle, eye level, low angle)
- composition (rule of thirds etc)
- lighting
- use of line
conventions are things that are constant within a society
that the viewer will recognise and gain meaning from
for example colours are a big one - white can symbolise purity and peace in australian society.
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