You need to buy a Littlest Pet Shop VIP toy, inside the tag is an individual code, there available at all good toy shops :)
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because it is short for Littlest Pet Shop, i think
If you are talking about lps on the nintendo ds then all you do is play games and answer stuff that comes in your mailbox
The activation code for the game Littlest pet shop for pc is on the box the CD came in.
What I though was a deer or reindeer on LPS for wii turned out to be a giraffe! The unlock code was 'LPSGIR'
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