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Why are commercials louder then the show you are watching on t.v?
Mrwinkie
Advertisers use many techniques to grab a consumer's attention. Since television is an expensive advertising medium, from the cost of producing the commercial to the cost of airing it, some advertisers have employed the use of modulated audio - they pump up the volume so you'll get the message.
The actual increase can be as little as 1 dB (dB is short for "decibel level," the unit measuring the volume of sound). But when the commercial is placed, for example, near the quiet ending of a movie, the jump in volume can seem much larger.
Many consumers are opposed to the louder volume but advertisers continue to use the technique. This has prompted the development of volume-leveling devices such as a TV volume regulator, purported to keep the TV's overall volume at a uniform level.
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∙ 15y ago
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Are commercials louder than regular programming?
Yes, on some channels I have noticed that the volume gets louder. The audio in TV commercials has compression. Compression tends to make all sounds uniform, and when used correctly it makes it easier to hear softer passages in the dialog. The audio track on most shows has some or minimal compression. However, the typical commercial has lots of compression, so it is louder than the normal show volume. The NBC station in the Washington, DC area really jacks up the compression - much more than any of the other channels. The solution is simple. Use the Mute button!
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I'd think so. Its pretty unfair!!
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While on the toilet
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