That is dictated by the artists booking agent and management.
There are also multiple factors that go into consideration; if the festival is incorporated in the bands current tour, it would be a lesser expense whereas if it is a one-off, it would be significantly more. You also have to consider the normal fee the band charges, whether they are doing a full band, solo, or acoustic act, etc.
So in short, there is no real answer.
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One interesting cultural event that goes on in Venezuela is the El Hatillo Music Festival. El Hatillo is a city south of Caracas, which is where the music festival takes place. At this festival, live jazz, folk, and rock music is performed. Many people enjoy coming to this festival and watching popular musicians in Venezuela perform. It takes place around the last two weeks of October each year.
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