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When you go shopping, and pick up a box or can of something, do you see the bar code on it? It's usually on the bottom side of the container.

On that bar code - usually on the bottom - is the SKU number (Short for Stock-keeping Unit). It tells the computer system what the product is, the model or size, various other information the company uses, and the price. The number itself is the human language version of the bar code.

The clerk runs it over the computer scanner to ring the item up.

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Q: Where is an SKU number found?
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What does sku mean?

It stands for Stock Keeping Unit.The SKU number is a VITAL piece of information to every store. Combined with the UPC number, the SKU identifies the product within the companies inventory database. It not only supplies information about the items cost, but also about the number of items in the store, the number on back order and the number that can be purchased from other stores in the chain. Without the SKU and UPC numbers, vendors would have no idea the amount of items they carry, or what they are spending or earning on that product and their profit margin would be impossible to track.


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When you read the word SKU do you sound it out and say somethink like squeue or do you spell it SKU?

An SKU is commonly referred to as a skew.


What is sku in marketing?

Short for stock keeping unit, SKU is a unique numerical identifying number that refers to a specific stock item in a retailer's inventory or product catalog. The SKU is often used to identify the product, product size or type, and the manufacturer. In the retail industry, the SKU is a part of the backend inventory control system and enables a retailer to track a product in their inventory that may be in warehouses or in retail outlets.


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