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What is the difference between market orientated routes and product orientated routes in Ansoff's matrix?
Wiki User
∙ 9y ago
A marketing oriented route focuses on packaging while a product oriented approach focuses on the stages needed to make a product sell. Both approaches relate to each other, but have different onsets.
Wiki User
∙ 9y ago
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It may not be responding to consumer needs. It may be producing a product that is out of date or one that no longer meets the needs of customers. Market-orientated companies will probably take the customers away from the product-orientated companies and they will lose their
What is the difference between a market and oriented business?
1) A product- orientated business is one whose main focus of activity is on the product itself. A market- orientated business is one which carries out market research to find out consumer wants before a product is developed and produced.
What is the difference between market orientated routes and product orientated routes in Ansoff's?
A marketing oriented route focuses on packaging while a product oriented approach focuses on the stages needed to make a product sell. Both approaches relate to each other, but have different onsets.
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