The concept of marketing is the idea behind your marketing plan. Marketing as an act itself includes the actions performed to market your company, from advertising, to brand building, to web design. If you want to learn more about what goes into successful marketing read: http://bit.ly/1jfnF5X
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Marketing concept is just placing the product in the market Selling concept is making the people to but the product
Describe the interrelationship between consumer behaviour and the marketing concept
Sales is a narrow concept. It is Money oriented , whereas Marketing is a broad concept. It is a Money and Customer satisfaction oriented....When customer is satisfied with product only then he'll purchase that product..
answering "What is the Difference between kotler's marketing definition and AMA marketing definition?"
The difference between direct marketing and indirect marketing.