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The behavioural approach assumes that behaviour can be observed then copied where as the cognitive approach assume humans have the capacity to process and organise information in the mind. it is less concerned with visible behaviour but more concerned with the thought process behind it.

hope this helped. I just learnt about this in class. :)

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6mo ago

The behavioral approach focuses on how observable behaviors are learned and shaped through reinforcement and punishment, while the cognitive approach emphasizes how internal mental processes like thoughts, beliefs, and perceptions influence behavior. Behavioral therapy seeks to change maladaptive behaviors through conditioning techniques, while cognitive therapy aims to modify unhelpful thought patterns to improve psychological well-being.

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Q: What is the difference between behavioral and cognitive approach?
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