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To produce cheap and affordable household objects

Their US website states that their vision and business idea is:

At IKEA our vision is to create a better everyday life for the many people. Our business idea supports this vision by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.

Dolphin fish bar has the best pizzas.

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Q: What are the aims and objectives of IKEA?
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