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DIRECT CONTROL:
1. Cause of negative Deviations from standards. Un certain, Lac of knowledge, experience or judgment
2. Questionable assumptions underlying direct control
- Assumption that that performance can be measured
- Assumption that personal responsibility exists
- Assumption that time expenditure if warranted
- Assumption that mistake can be discovered in time
- Assumption that the person responsible will take.
- Corrective steps.
Preventive control
Assumption :
Qualified managers make a minimum of errors.
Management fundamental can e used to measure performance
Application of management fundamentals can be evaluated.
Advantages :
1. Greater accuracy
2. Encourage self control
3. Lighten the managerial burden
4. Impressive
Thus control is a very important process through which managers ensure that actual activities confirm to planned activities. It is mainly used to measure progress, to uncover deviations and to indicate corrective action
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