Advertising - is a hole notion. Advertising campain - is concrete actions for advertising and promoting company, idea, product, people etc. For example you have all advertising for milk. And you have advertising company "Got milk?"
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tell me the difference between the word advertising and marketing.
It's the difference between advertising a product that is used nationwide and a product that is used locally. For example, Coca-cola is used nationwide, therefore it has national advertising. If there is a small local restaurant that serves Coca-cola and is not part of a chain (such as McDonald's), that restaurant will probably only have local advertising. Not too many people are going to travel cross country to eat at that restaurant, but, the locals might do so with a good advertising campaign.
Advertising is part of a marketing campaign.
It is better to illustrate the difference by example Both Tyelnol and Advil advertising their product for cure of headache is a competitive advertising but when Advil says that their product will not upset your stomach as Tyelnol will do, it is comparative advertising.
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