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1) View by locals of water rights mismanagement. Also the resistance to bottled water sales.

2) Health concerns stemming from excessive consumption of drinks with high-sugar content.

3) The decision to continue using available glass bottles, or the push to switch to plastic bottles.

4) The desire for local/traditional flavors of beverages.

5) Loyalty to local/national brands and resistance to buyout/licensing of these brands by multinational corporations.

6) Taxation policies

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