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There is a link between Mass Communication and sociology in the context of social values, behaviour, norms and values and so on. With the help of mass communication, the norms and values transmit from one society to another.
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Vivi
DevinSociology studies how people interact with one another in the society or how people interact with the society around them and Communication being a very important aspect of the society is needed for the interaction between societies to take place in order to enable the transmission of norms and values
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What is the relationship between Mass society and Popular Culture?
Sociology is the scientific study of social behavior of society, including it's origin, development, organization, networks and institutions.It is a social science that uses various methods of empirical investigation and critical analysis to develop a body of knowledge about social order, social disorder and social change. Mass Communication is the process of transmitting information,ideas, thoughts simultaneously to a large heterogenous audience using a medium (mass media).Mass media is a technology intended to reach a mass audience. Sociology is a study of society and human behavior so therefore, communication is rooted deep in the society.Mass communication deals with conveying message and to convey a message,you need to first understand how the Society works, through sociology we got to know how to build a better bond with the masses.... Sociology and communication decides to whom the message is meant for,the context that should be put out, through which medium the message should be delivered and what would be the feedback of the society.Feedback is very important in the channel oc communication,it is the response the sender gets from the receiver.
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