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Advertisers use the following techniques to increase consumer demand for their good and services:

  • Turning luxuries into necessities.
  • Jumping on the bandwagon
  • Slogans or jingles
  • Savings or free appeal
  • Getting people in movies to use their products
  • Creating images of consumption on popular TV shows
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Which of the following statements is TRUE about capital goods?

Capital goods are bigger and more expensive than consumer goods.


Progressives supported action againts when companies?

Progressives supported action against companies when they engaged in monopolistic practices, exploited workers, or harmed the environment. They advocated for regulations to curb corporate power, improve labor conditions, and ensure consumer protections. The movement aimed to promote fairness and accountability in business practices, believing that unchecked corporate influence could undermine democracy and social justice. This led to significant reforms, including antitrust laws and labor rights legislation.


Are people who use goods or services consumers?

True. They can be termed as consumers. The person who buys the goods or services is the customer and person who uses the product is consumer. This can be understood by following example, 'a mother buying diaper is the customer, and baby who uses it is the consumer.


What major US companies completely converted their consumer goods businesses into production of vital war products during World War 2?

Republic Aviation


How did life insurance companies fare during the Great Depression in US and Europe?

When Congress established the Reconstruction Finance Corporation while Hoover was still President (the RFC was continued under FDR), the agency was authorized to lend $2 billion to banks, insurance companies, building and loan associations, and credit organizations. Some insurance companies failed but others survived but did so only by decreasing the benefits handed out to the consumer.

Related Questions

What are techniques that companies use to influence consumer demands for their goods and services?

Turning luxuries into necessities. :)


Which of the following explains why companies spend money on advertising?

Companies want to influence consumer behavior through advertising.


Why companies spend money on advertising?

Companies want to influence consumer behavior through advertising.


What Match each action with the type of consumer influence it represents.?

To match actions with types of consumer influence, consider the following examples: If a consumer is swayed by a friend's recommendation, it represents social influence. If they are motivated by a celebrity endorsement, this showcases aspirational influence. When a consumer is influenced by price discounts, it reflects economic influence. Lastly, if a consumer is drawn to a product due to its sustainability credentials, this indicates ethical influence.


What are techniques that companies use to influence consumer demands?

Companies use various techniques to influence consumer demand, including targeted advertising, emotional branding, and scarcity marketing. Targeted advertising leverages data analytics to reach specific demographics, while emotional branding creates a connection with consumers through storytelling and values alignment. Scarcity marketing, such as limited-time offers or exclusive products, creates urgency and encourages immediate purchases. Additionally, social proof, like customer reviews and influencer endorsements, can enhance credibility and sway potential buyers.


Which of the following is a social factor that can influence consumer buying decisions?

Social class is a social factor that can influence consumer buying decisions. People belonging to different social classes may have different preferences, behaviors, and purchasing patterns based on their social status and values.


What companies offer property investment seminars for consumers?

The following are some companies that offer property seminars for their consumers; your investment property, Armando Montelongo seminars, LLC and Consumer affairs Victoria.


What is the Reason to study communication in relation to consumer culture?

Studying communication in relation to consumer culture helps to understand how messages, symbols, and media influence consumer behavior and shape cultural norms. It also provides insights into how marketing strategies are developed and how individuals interpret and engage with consumer culture. Understanding communication in consumer culture can help companies create more effective campaigns and foster better relationships with customers.


What is the term for when consumer trends positively influence corporate actions?

This is known as consumer-driven innovation or consumer-driven strategy, where companies align their actions and products with changing consumer preferences and behaviors to drive growth and meet market demands.


What are some was a consumer make reports on a laptop?

There are many companies and websites that offer consumer reports on various laptops. Some of these companies that offer consumer reports are Consumer Reports and Notebook Review.


What was the historical difference between consumer finance companies and sales finance companies?

The consumer finance companies has been servicing credit since 1916. The sales finance companies has been in since 1940.


What does not influence consumer decisions?

The GDP