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Pakistan's Lever brothers tried to buy of the Polka ice cream company. The company refused the bid and demanded more money.

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Q: Polka ice cream
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History of polka ice cream?

In 1994 Lever Brothers Pakistan tried to acquire Polka Ice Cream for Rs 600 million. Polka refused the bid, and demanded Rs 1 billion. One year after the launch of Wall's Ice Cream by Lever Brothers in 1995, Polka approached Wall's with an offer to merge the two companies.


Why Polka Ice cream failed in Pakistan?

Oh, dude, Polka Ice cream failed in Pakistan because it didn't melt hearts like it melts in your mouth. Maybe the locals weren't feeling the polka dots on their cones, who knows? Like, the market just wasn't vibing with the polka party on their taste buds.


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