First add a model to your place and name it what you want the text to say. Then add a Humanoid and change the Health and MaxHealth to 0. Rename the part you want to have text to "Head". Put both the humanoid and the "Head" in the model.
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if you mean add a script to your roblox place then open up your roblox place then go to insert > object. from there select the object you want to insert (in the explorer panel you can choose ware to insert the object by whats selected in that explorer panel).
To add a team to Roblox, show the editing tools and click Tools --> Insert --> Service and select Team Service. Now, click Tools --> Insert --> Object and click on the object labeled "Team". Then click "Okay", and a team will be added to your place.
In a script, text brick, or what you mean by this?
Builderman is a staff member on ROBLOX. Add me roblox name: TheFurryFox
Put it in starter pack on roblox studio.