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Music always makes advertisements more appealing. However, people tend to tune-out if they hear monotonous, hypnotic sounds (hello Home Depot) or ads where the music is intended to drown-out motor-mouth ads that have 20 seconds of legalspeak.

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13y ago
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13y ago

Different styles and catchy tunes get people's attention. Plus, once you recognize a song to a specific advertisement, and you hear it elsewhere, your mind will think of that advertisement first. As well, with the same idea above, when you come across this same advertisement, you are more likely to study it more in-depth after recognizing the tune.

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14y ago

Music is used in advertising because it attracts many watchers, and music is subconcously remembered in the brain, so most watchers find it hard to forget the advertisement.

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13y ago

The best advert producers know how to use music to manipulate the audience in subtle ways.

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13y ago

So you can grab the audiences attention.

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Q: Why do they use music in advertisements?
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