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Customer oriented goodwill can refer to actions on behalf of the customers by store owners such as free items, gift card drawings, and half price days on certain items.

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Tyrel Wiegand

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4y ago

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How can customer orientation be achieved in hospitality industry?

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What is the disadvantages of customer orientation?

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What is the meaning of Customer Orientation?

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What are the relationship between the element that constitute the market concept?

customer orientation,intergrated effort


Are most businesses today customer oriented?

Many businesses today prioritize customer orientation as a key strategy for success. With the rise of digital technology and social media, companies increasingly focus on understanding and meeting customer needs to foster loyalty and drive sales. However, the level of customer orientation can vary widely across industries and individual organizations, with some still lagging in adopting customer-centric practices. Overall, a strong emphasis on customer experience is becoming a standard expectation in the competitive marketplace.


What is market orientation?

The orientation of the organization to the Marketing concept. The marketing concept is one where the organization is focused on the 3 pillars of marketing: # Customer Focus # Coordinated marketing # Profitability


Why is product orientation important?

Product orientation is important because it focuses on creating high-quality products that meet customer needs and preferences, ultimately driving customer satisfaction and loyalty. By prioritizing product excellence, companies can differentiate themselves in competitive markets and foster innovation. This approach also encourages continuous improvement and adaptation based on customer feedback, ensuring that offerings remain relevant and valuable over time. Ultimately, a strong product orientation can lead to increased sales and long-term business success.


What is training and orientation like at Macy's?

Training and orientation at Macy's will require the employee to learn to use a cash register or computer system. They will learn about the inventory in the store and where to find things as well as how to provide customer service.


What type off orientation refers to the process of determining the wants and needs of buyers and then providing goods and services to meet or exceed their expectation?

The type of orientation that refers to this process is called "market orientation." This approach focuses on understanding and responding to the preferences and needs of consumers, ensuring that products and services are tailored to meet or exceed their expectations. By prioritizing customer feedback and market trends, businesses can enhance customer satisfaction and drive sales.


What are the characteristics of production orientation?

Production orientation focuses primarily on the efficiency of production processes and the availability of products, often prioritizing high output and low costs over customer preferences. Companies with this orientation believe that customers will favor products that are readily available and affordable. This approach can lead to neglecting customer needs and market trends, as the emphasis is on maximizing production rather than enhancing customer satisfaction or product quality. As a result, production-oriented firms may struggle to adapt in competitive markets where consumer preferences evolve rapidly.


Explain how marketing oriented organization operates differently from production oriented?

Market-Orientation consist of the following. Customer orientation, Competitor orientation, inter-functional coordination and long term profits (Naver and Slater, 2000). Product oriented org. is focused on producing a superior product regardless of what the customers want.


3 keys of holistic marketing orientation and customer value?

1. Value exploration 2. Value creation 3. Value delivery.