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Types of Media The four general types of media are print media, broadcast media, out-of-home media, and interactive media.

Print media includes newspapers, magazines, directories, mail, brochures, packaging, and all other forms of message delivery that are produced by printing words or images onto paper or any other material like balloons or T-shirts.

Broadcast media includes radio and television.

Out-of-home media is also known as place-based media. This includes billboards, outdoor boards, transit posters, theater and video ads, product placements in movies, aerial advertising, eletronic kiosks, ads in elevators, banner displays on ATMs, sidewalk chalk messages, etc.

Interactive media is two-way media that allows both companies and customers to send and receive messages between one another. This includes websites.

MEDIA MATERIALS

  1. documentary
  2. short movies
  3. full movies
  4. Bernese
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7y ago

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