answersLogoWhite

0

How is TRP calculated?

Updated: 4/28/2022
User Avatar

Wiki User

14y ago

Best Answer
  1. tep1

    Use this formula to determine TRP:

    TRP = GRP x Percentage of target audience

  2. Step2

    Determine the numbers. For example, an ad airs with 43 percent of viewers seeing it each of three times it aired. The target demographic is 20 percent of the total audience.

  3. Step3

    Find the GRP, which is rate x frequency. In the above example, the rate of viewers (43 percent) x the number of times it is seen (three) = GRP. 43 x 3 = 129 gross rating points.

  4. Step4

    Plug the GRP into the formula. GRP (129) x target audience percentage (20 percent) = TRP. 129 x .20 = 25.8 target rating points.

  5. Step5

    Interpret the numbers. Generally, TRP should average between 100 and 300 per week. Extremely good would be 400 or more, and less than 100 is ineffective. The score of 25.8 in this example shows an ineffective ad campaign

User Avatar

Wiki User

14y ago
This answer is:
User Avatar

Add your answer:

Earn +20 pts
Q: How is TRP calculated?
Write your answer...
Submit
Still have questions?
magnify glass
imp
Related questions

How are the mutagenic compounds TRP 1 and TRP 2 formed?

TRP 1 and TRP 2 are not mutagenic compounds. They are enzymes involved in the synthesis of melanin, a pigment responsible for hair, skin, and eye color in humans.


How do you convert trp file into avi file?

With trp converter software you can convert trp file into avi file. Not this but you can also convert trp into flv, mp4, asf, wmv, m4v, mov, mpg, etc. The software provides graphical user interface.


If you have performed a transformation experiment using a mutant strain that is arg-- trp plus gal-- his--.?

You have performed a transformation experiment using a mutant strain that is arg-- trp+ gal-- his--. A culture of this mutant strain was mixed with a DNA from another mutant strain that is arg+ trp-- gal+ his+. How will you select for the following recombinants? a) arg+ trp+ gal-- his-- b) arg+ trp-- gal+ his+ c) arg-- tryp-- gal+ his-- d) arg-- trp+ gal-- his+


What is the market cap for TransCanada Corporation TRP?

As of July 2014, the market cap for TransCanada Corporation (TRP) is $36,949,572,527.40.


How are cells containing recombinant DNA selected?

You have performed a transformation experiment using a mutant strain that is arg-- trp+ gal-- his--. A culture of this mutant strain was mixed with a DNA from another mutant strain that is arg+ trp-- gal+ his+. How will you select for the following recombinants? a) arg+ trp+ gal-- his-- b) arg+ trp-- gal+ his+ c) arg-- tryp-- gal+ his-- d) arg-- trp+ gal-- his+


What is the meaning of TRP?

Television Rating Points.


what- for the triangles shown?

~ lzg


Which is the best freeware converter of files format .trp?

I can' find freeware trp converterBros Trp Converter Mac , can help you to convert TRP files to any video format, such as, MP4, MOV, M4V, AVI, WMV, MPG, TS, 3GP, 3G2, VOB, ASF, MKV, SWF, FLV, DV, DPG, AMV, and MTV.Besides converting TRP files, it also supports converting between other popular video and audio files. What's more, it even supports extracting audio tracks from videos.


Full form of trp?

I don t know


Which Kannada TV serial has highest TRP?

Muktha a serial telecast in Kannada language on ETV Kannada had the highest TRP. It was directed by T.N. Seetharam, who has enacted in the serial.


Where you can find TRP ratings for Telugu news channels?

sakshi


What does tryptophan bind to when it is present in e. coli?

trp operon