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advertising agent cmm advertising, inc. created the commercials for American Express credit card.
the 30-second commercials featuring valerie harper as rhoda morgenstern.
in one 30-second spot entitled traveler.
the commercial opens with rhoda morgenstern taking money in a circus as Alabama's i want to be with you tonight plays in the background.
the announcer says rhoda morgenstern lost her travellers cheques, and so does she.
the next scene cuts to rhoda on the truck and it cuts to a restaurant as the announcer says while rhoda morgenstern took cash.
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