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What are the management issues in Strategic management?
It is controlled in the symbolic places. they get reperesented differentley to everything else though.
Difference between strategic marketing and strategic management?
Strategic management is the process of specifying an organization's objectives, developing policies and plans to achieve these objectives, and allocating resources to implement the policies and plans to achieve the organization's objectives. It is the highest level of managerial activity, usually performed by an organization's Chief Executive Officer (CEO) and executive team. Strategic management provides overall direction to the enterprise. Strategic management is a combination of strategy formulation and strategy implementation. "Marketing is the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to satisfy customers." Marketing management is a business discipline focused on the practical application of marketing techniques and the management of a firm's marketing resources and activities. Marketing managers are often responsible for influencing the level, timing, and composition of customer demand in a manner that will achieve the company's objectives.
Importance of strategic management in business?
Strategic management used to play a different role in more predictable times after the Second Word War. Strategic plans of the past usually range 3 to 5 years. Some companies could even have plans for 10 good years. That's not possible today given rapid evolution of our society. What still matters in strategic management lies in the value of planning ahead. There's an old saying that if you fail to plan, you are planning to fail. By acting on this, strategic management actually gives the organisation direction, a sense of identity and unity towards what the business goal. Therein lies the continued importance of strategic management towards business success. Every business has a vision and a mission. Strategic managemet takes into consideration both of these. Strategic management helps in achieving the organizational goals in an effective and efficient manner. Improved strategic management processes may also facilitate the development of the more complex management structural that are needed as firms grow. It also helps firms to articulate,communicate and monitor the implementation of strategy using a system interlinked with the longterm vision of the corporations.
What are the functions of supply chain management?
strategic function: channel design: and network strategy tactical function: warehousing design and operation : transportation management: materials management operational function information system: policies and procedures :change management
What is macro management?
Macro management is the managing of numerous smaller business locations from a mother corporate headquarters. An example of a corporation that macro manages would be the franchise Mc Donald's.
