Under cost based pricing method ,costs incurred in producing , & distributing the product is identified as direct costs & indirect costs . All the direct costs are calculated on goods sold (called prime costs) & added with indirect fixed & variable production overheads, administrative overheads, & selling & distribution overheads. when total cost of sales is arrived, a certain percentage of profits (depending on economic condition of customers , competitive factors , subsidies available , & return on investment expected ) is charged on total cost of sales. If subsidies fro government is available per unit of product it will be set-off against total cost to base profit percentage on net cost.
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Its the most commonly used here pricing is done on the basis of cost variables. The cost of manufacturing/ procurement/ inventory are held more important than other factors while determining the pricing. Here the goal is sustaining into the industry.
Cost based pricing method if is in the term of payment method in localy use. Thes cost based pricing means price in local area
Some examples of pricing strategies used by businesses include cost-plus pricing, value-based pricing, competitive pricing, and dynamic pricing. Cost-plus pricing involves adding a markup to the cost of production. Value-based pricing considers the perceived value of the product or service to customers. Competitive pricing involves setting prices based on what competitors are charging. Dynamic pricing adjusts prices based on factors like demand and market conditions.
Businesses can consider various pricing methods, such as cost-plus pricing, value-based pricing, competitive pricing, and dynamic pricing. Cost-plus pricing involves adding a markup to the cost of production. Value-based pricing focuses on the perceived value of the product or service to customers. Competitive pricing involves setting prices based on what competitors are charging. Dynamic pricing adjusts prices based on factors like demand and market conditions.
Cost plus pricing is based on full product cost plus desired profit margin to arrive at the product price, while marginal cost plus pricing makes use of the product's total variable cost plus desired profit margin to arrive at the product's price. Marginal cost plus pricing (or "mark-up pricing) is based on demand, and completely ignores fixed costs in arriving at the product's price.
Gross Margin Pricing
There are four general pricing approaches:1) mark-up pricing - is to have a fixed mark-up on the cost of the product to set the price, ex: retail stores2) value-based pricing (demand-based pricing) is setting price based on buyers' perceptions of value independent of cost, ex: Louis vuitton and rolex (nobody ever questioned how much it costs to make a rolex cost, price is not in relation to cost. people base it on how many people have it, brand name)3) value pricing: is offering the right combination of quality and good service at a fair price, ex: value meal menu4) comepetition-based pricing: is to set price following that of the industry leader ex: breakfast cereal (ex: kellogs)