1.Internal communication denotes a type of communication within the organisation. This is also known as inter-communication. When the inter-communication takes place between the employees of the same department, it is called inter-departmental communication and when it takes place between the employees of different departments of the same organisation, it is called infra-departmental communication. The internal communications, includes letters, memos, notices, instructions and orders.
2.The communication between the organisation and the outsiders is called external communication. External communication is needed for smooth conduct and the progress of the business. This form of communication takes place through personal visits, telephones and postal services. The external communication includes acknowledgement, enquires, tenders, meetings, conferences and notices
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challeges facing external communication
Internal communication involves the communication that exists within a company and can take many forms. Key to the success of an organisation is communication from within. In order to effectively engage in two-way symmetrical communication, (the goal of public relations practitioners), communication is essential internally. External communication covers how a provider interacts with those outside their own organisation. This may be with the public, employers, community organisations, local authorities, job centers, careers offices, funding bodies, specialist agencies and other training providers.
success of any business lies in effective communication. there are three categories of communication in business : Internal-operational communication, External-operational communication, personal communication. Internal-operational communication : all the communication that occurs in conducting work within a business is internal operational. such as giving orders, assembling reports, and writing email's. external-operational communication : the work related communicating that a business does with people and groups outside the business is external-opeational communication. such as personal selling, telephoning, advertising, and writing messages. every external operational communication conveys an image of the company. personal communication : non business related exchanges of information and feelings among people is personal communication. personal communication helps make and sustain the relationship upon which business depends. personal communication affects employees attitude and attitude affects employees performance. personal communication elements can enhance internal and external business communication.
External operational communication is that part of an organization's structured communication concerned with achieving the organization's work goals thai is conducted with people and groups outside the organization.
telephone emails newsletters business letters media interviews