Presumably to make it more competitive...
Every year the Model "T" was in production.
Henry Ford's improvements with the assembly line helped bring the price down.
Assembly line
In 1918 when he decreased the price of a model T to $280
assembly line
Henry ford Henry ford
Henry Ford built the Model T, which was an automobile.
Henry Ford invented the MODEL-T automobile
The Ford Model T
henry ford
Ford
Henry Ford's cars were called the model-T.