The Motivation Theory Used Within The Coca-Cola Company
The motivational process of The Coca-Cola Company can best be described as one that identifies with Clayton Alderfer's ERG theory. The workplace productivity within The Coca-Cola Company is unmatched by many organizations today. Three essential elements make up Aldermen's ERG theory: The first part focuses on the existence needs within the company; the next part addresses the relatedness needs within the company; and the last part touches on the growth needs within the company.
The existence needs of the employees within The Coca-Cola Company can be defined as those needs that have a desired physiological effect on the employees within the company. In addition, it could be the material well-being of the organization itself. In order for there to be harmony within the company, the employees must have a sense of stability in their current position, as well as a potential for growth within the company. Remembering that employees have the desire to be satisfied within the company in which they work, The Coca-Cola Company has many different programs in place in order to assist with this process. For example, the company offers cultural awareness programs and employee forums; these forums consist of employees that share similar interest or backgrounds. The individuals within these forums provide both professional and personal growth to one another. The Coca-Cola Company motivates their employees with incentives and occupational opportunities on a daily basis.
The material well-being of The Coca-Cola Company is being achieved each day. The company uses innovative means in order to reach the younger generation of today. An example of this is their nightclub-based programs which cater to America's youths. These programs provide live entertainment and custom-designed lounge furniture to the club owners
The source of motivation theory is Frederick Herzberg.
The source of motivation theory was founded by Frederick Herzberg.
The writer of the motivation theory is Jim Riley.
Motivation theory was published in 1943 by Abraham Maslow in his paper titled "A Theory of Human Motivation," which appeared in Psychological Review.
The motivation theory was published in 1959 in Massachusetts.
which motivation theory u feel the best all the answers are correct
advantage and disadvantage of motivation
In motivation theory, unconscious motivation refers to desire, urges, and intentions that a person is not aware of. Conscious motivation is the desire, urges, and intentions that a person is fully aware of.
Frederick Herzberg is responsible for the Motivation-Hygiene theory.
Assess The Relationship Between Motivation Theory And The Practice Of Management
which is known as needs hierarchy theory
Content theories focus on factors within the individual that lead to motivation. The process theories focus on the dynamics of motivation & how the motivation process takes place. Content Theories: -Maslow's Need Hierarchy Theory -Herzberg Two Factor Theory -ERG Theory -Achievement Motivation Theory Process Theories: -Goal Setting Theory -Vroom's Expectancy Theory -Adam's Equity Theory -Poter's Performance Satisfaction Model