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McDonald uses sales promotion to increase product use. Sale promotion is a way to keep loyal customers and gain new ones. McDonald's does this by giving coupons, premiums, and sweepstakes.
coupons- is a price reductions certifiction when a customer buys a product. McDonald's every few months sends out a little coupon book to promote its food. Some times you can find them in newspapers, other stores that are partners with them, go in to a store and ask if they are handing out cuopon books, or even now just recently they have been giving coupons out on the back of receipts.
premiums- is a extra item offered when a product is purchased or can be two of the same products sold for the price of one. A premium they do is with their happy meals. You buy it and get a toy as a little some thing extra. Anothe way is they offer the Big Mac or filet o fish 2 for $4.
sweepstakes- Depend on chance and participation is free. It also attracts more customers. Mcdonalds does the monopoly sweepstakes. The sweepstakes allows the customers to collect tokens which are given on certain items in the menu. In order to win a customers has to collect all the tokens of a certain property of that color and they win the prize.
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Explain any four methods of sales promotion?
1. consumer oriented sales promotion 2. middle man oriented sales promotion 3. sales man ship oriented sales promotion
Role of sales promotion in business?
what is the role of sales promotion for the organozation'
What is Disadvantage of sales promotion?
sales promotion dis advantage
What is a review of literature report on sales promotion?
The review of literature report on sales promotion can be found by doing an internet search. The review of literature on sales promotion basically talks about various factors that affects the sales promotion.
What has the author Woon Kien Tong written?
Woon Kien Tong has written: 'The success of McDonalds in the United Kingdom lays in the sales promotion and positioning in the mind of the consumer'
What is the difference between sales promotion and market promotion.?
Marketing is everythig you do to create demand and sales, one of which is sales promotion.
Distinguish between advertising and sales promotion?
Advertising is the common practice of marketing a product. A sales promotion is something that doesn't last long. For instance, a buy one get one free promotion is a sales promotion.
What is the Difference between sales letter and sales promotion letter?
In sales letter you urge consumer while in sales promotion letter you induce the customer.
What is the difference between promotion and sales promotion?
we can differentiate between promotion and sales promotion in the following points: 1. meaning 2. scope 3. memory and 4. costs
What is the role of sales promotion in Integrated Marketing Communication....?
role of sales promotion in integrated marketing communication
What is the nature and scope of sales promotion?
what are the scope of sale promotion
Why is sales promotion important?
Sales promotion important as it creates awareness for a product or service. This will usually result into higher sales and profits for the company.
