they are called the gallery
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Spectators, crowd or audience.
In the phrase, "a group of spectators", the noun "group" is functioning as a collective noun. The standard collective noun is "an audience of spectators"; however, collective nouns are an informal part of language. Any noun that suits the situation can function as a collective noun.
It is called "frequency modulation"
Jim Morrison
The Battle of Bull Run, July 21, 1861, which was the first major battle of the civil war, had spectators. See http://www.eyewitnesstohistory.com/bullrun.htm, " On the day of the battle, carriages filled with spectators eager to see the Confederate defeat flocked from Washington to the battle site"