What is the definition of door to door marketing?

Answer 1

Door to door marketing is a direct sales method involving a representative going from one door to the next in a neighborhood or building, either selling goods directly to the resident or providing product information in the form of flyers, coupons, brochures, etc.

In the past it was more common for a sales reps to knock on doors in an effort to sell their product directly to the resident. Today, when there are few residents home during business hours, it has become more common to hire someone to leave advertising material at each door without knocking or contacting the resident.