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What is an Internet marketing strategy that attempts to involve customers and others not employed by the seller in activities that promote a product?
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∙ 12y ago
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How does marketing bridges the gab between produce and consumer?
Marketing allows the business to connect with customers by identifying their needs. Once their needs are identified, the company attempts to solve their problems with their product.
What is the meaning of coverage in internet marketing?
Coverage which is also known as Intensive Distribution is a strategy that attempts to distribute products widely in nearly all locations in which that type of product is sold.
How many number of attempts can be made for gate?
As per other internet sources there is no limit on number of attempts and age.
What are some of the avenues of direct-response marketing?
DRM attempts to deliver the product from the manufacturer to the consumer by the use of direct mail, print and broadcast media, telephone marketing, catalogs, in-home presentations, door-to-door marketing,
Explain the importance of the marketing function within a business?
"Marketing is critical for organic growth of a business and its central role is in creating, communicating, capturing and sustaining value for an organization. Marketing helps a firm in creating value by better understanding the needs of its customers and providing them with innovative products and services. This value is communicated through a variety of channels as well as through the firm's branding strategy. Effective management of customers and pricing allows the firm to capture part of the value it has created. Finally, by building an effective customer-centric organization a firm attempts to sustain value over time." (HBS).
Why do changes occur in product life cycle?
Product Life Cycle is a marketing tool which is underlying messages about markets' dynamic, supports the need for frequent marketing planning etc. This assists marketers in the planning process. Customers' decisions are primarily impacted by marketing activities of the companies selling in the market. The product life cycle is broken down into five different stages such as development, introduction, growth, maturity and decline stages .During the development stage product may be just an idea furthermore it can be in the process of being manufactured or not yet for sale. Product inventor is researching marketing methods and planning on launch the product. The marketing mix for this stage attempts to bring awareness of the product to potential customers through marketing campaigns and promotions.The marketing mix during 2nd stage of the product life cycle entails strategies to establish a market and create a demand for the product. As customers become aware of the product and sales increase, the product enters into the growth stage of the product life cycle. During maturity stage involves efforts to build customer loyalty, typically accomplished with special promotions. If the product generated loyalty from customers, the company can retain customers at final stage. Change in the positioning of either products or production processes will expose company in various manners such as, does not correspond between products and processes while leading to less focus and more difficulty in coordination of marketing as well as involves responding to change by broadening activity in any side instead of using. Therefore these dangers can cause to lose focus. Finally would like to say that it is important both marketing and manufacturing. To remain competitive, product cost should decline at a steady level every time cumulative production volume doubles. As a product goes through its life cycle, there are numerous opportunities for cost reduction.
What is difference between trade show from consumer show?
a trade show attempts to attract corporations and other wholesale customers. A consumer show deals (mainly) with individual, small-scale customers.
Software activation has made unsuccessful attempts over wwan bearer type?
internet mobile broadband
A marketing tool that attempts to uncover hidden patterns and relationships between data about a company and its costomers is what?
pages 471-473 C. data mining.
What are the examples of counter marketing?
Counter marketing attempts to permanently reduce the demand for a product in a way that many times reflects poorly on the product itself. An example is tobacco, which has been shown to be bad for health. Counter marketing is also used in political campaigns to reduce the number of people who vote for the opposing candidate.
Which marketing philosophy is followed by nokia company?
This research studies the marketing strategies of Nokia, a high technology company in a developing country India. The study attempts to check the role of marketing activities in success of Nokia in India. After studying the past of the company and the history of Indian mobile industry, Nokia's marketing strategies are examined through secondary resources. Then to check the effect on the consumers, semi-structured interviews of a few mobile phone dealers in India are taken. Here, interviews as a tool of qualitative research is adopted to create a deep understanding of the customers perceptions. To get a generalized view, mobile phone dealers are interviewed as they deal with many consumers and can give the opinion of the market as a whole. The findings advised that consumers preferred Nokia over all other brands due to features of the phone. Features such as user friendliness, rough and tough body, long life etc were believed to be the reasons of success. Though the marketing strategies have been aggressive, they were not the reason for high market share of the company.
What is marketing pitfalls?
Marketing pitfalls are attempts at marketing that have gone bad. What is considered bad is what doesn't work when it comes to increasing revenue through an advertising medium. In other words, sales that didn't result from a specific tactic that was used trying to create a sale. Not all tactics may have failed, but may have underperformed as well.
