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What are the advantages of premiums as a tool of sales promotion?
Wiki User
∙ 16y ago
It allows additional value to be added to your product or service while enticing the impulse buy pattern of the consumer.
Wiki User
∙ 16y ago
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A company's most expensive promotion tool?
Advertising
Describe the role of promotion within the marketing mix?
The role of promotion within the marketing mix is critical to the success or failure of products coming on to the market. A business total marketing communications programme is called the promotional mix and consists of a blend of advertising, personal selling, sales promotion and public relations tool. The promotion decision should be made in the context of other aspects of the marketing mix. The price and quality of a product relative to competition affects the nature of its promotional perspectives. Promotion will be different depending on what the marketers are trying to achieve such as greater sales volume or competitive advantage etc.
What is pre-sales and post-sales?
Pre-sales person is a person who has in depth knowledge of specific tool/product. He helps sales person to sale the tool/product and helps the customer to understand how the specific tool/product is helpful to his business by correlating the product and the business.After sale of tool/product providing support for that tool/product or services related to that tool/product which generate the revenue is called as post-sales.
What tools are used to track sales leads?
To track sales leads, people use things like their phones as a sales tool. Another tool people use is social media on the internet and monitoring activity.
B Discuss the strengths and weaknesses of sales promotion for the marketing communicator?
Advantages:Good sales promotion campaign result in good and close relation between manufacture and key customers.Good sales promotion campaign will attract or convince retailer or dealer to stock manufacture's product in their store because product is added-value so consumers demand for that product.Impulse buying can be inducedAttention to a new product can be drawnGood sales promotion campaign support consumer to switching brand.if create collection of tokens, habit buying may be occurredBecause of consumers are encourage to buy large volume, consumers might buy competitor's product less.Sales promotion is marketing tool which easy to control and measure because there are period of time limited and it can be measure by sale sheet.Good sales promotion campaign can create good public relationSales promotion can be used for competitiveness with rival competitor such as regaining market share.Disadvantages:If sales promotion campaign is not well developed or planned, retailer might not cooperate because inefficient sales promotion campaign is seen as a trouble. Moreover, Jefkins also state that "there are problems that they may not yet have received (or put on display) stock bearing promotional packing, which has been advertised; or the scheme has gone so well that they are out-of-stock when customers want to buy further units with the promotional packing. These customers go elsewhere".Customer might feel not satisfied if they did not complete the collection of tokens before the campaign is closed. As a result of this, negative public relation is occurred. In addition, if retailer did not stock promotion package as much as it should be, when consumer did not get what company advertised, this also result in negative public relation. Moreover, delay in delivery is another cause of negative public relation.Jefkins (1993) suggest that "some large supermarket chain quite blatantly accept cash vouchers as price cuts on any product they stock, thus negating the whole point if a manufacturer's promotion".After sales promotion campaign is ended, customer who switched from competitor's brand might go back to their previous brand.Customer might only buy a product only for extra offers.
What is is the primary tool used by a sales-oriented organization to achieve its corporate goals?
promotion
What is a director?
This question depends on the type of company, but in the radio world, the Promotion Director is the person that coordinates all of the on-air contests, live remotes, dj appearances, etc. The Promotion Director is the bridge between the Sales and Programming departments. Sometimes promotions are "sales promotions" which are created solely for the sales department to go out and use as a revenue generating tool. Other times, promotions are strictly "programming promotions" where the intent of the promotion is geared towards increasing the "Time Spent Listening" (TSL). The perfect promotion is one that can successfully bring in revenue from the sales department as well as generate TSL.
A company's most expensive promotion tool?
Advertising
What is a promotion director?
This question depends on the type of company, but in the radio world, the Promotion Director is the person that coordinates all of the on-air contests, live remotes, dj appearances, etc. The Promotion Director is the bridge between the Sales and Programming departments. Sometimes promotions are "sales promotions" which are created solely for the sales department to go out and use as a revenue generating tool. Other times, promotions are strictly "programming promotions" where the intent of the promotion is geared towards increasing the "Time Spent Listening" (TSL). The perfect promotion is one that can successfully bring in revenue from the sales department as well as generate TSL.
Describe the role of promotion within the marketing mix?
The role of promotion within the marketing mix is critical to the success or failure of products coming on to the market. A business total marketing communications programme is called the promotional mix and consists of a blend of advertising, personal selling, sales promotion and public relations tool. The promotion decision should be made in the context of other aspects of the marketing mix. The price and quality of a product relative to competition affects the nature of its promotional perspectives. Promotion will be different depending on what the marketers are trying to achieve such as greater sales volume or competitive advantage etc.
What is pre-sales and post-sales?
Pre-sales person is a person who has in depth knowledge of specific tool/product. He helps sales person to sale the tool/product and helps the customer to understand how the specific tool/product is helpful to his business by correlating the product and the business.After sale of tool/product providing support for that tool/product or services related to that tool/product which generate the revenue is called as post-sales.
Where can one find more information about tool sales?
Finding more information about tool sales is not a very challenging thing to do at all. In order to find out more about tool sales, one can visit the Home Depot. The Home Depot often has tools on sale.
What tools are used to track sales leads?
To track sales leads, people use things like their phones as a sales tool. Another tool people use is social media on the internet and monitoring activity.
How can I save money on my tool purchase?
You can save money on your tool purchases by checking sales and the sales circular for where you buy your tools. You can also check for coupons for the places you shop.
Which simple sales tool is recommended for small startups?
Starting a business can be tough, but managing sales doesn't have to be. Our simple sales tool was made with small startups in mind. With easy-to-use features and an affordable price, you can focus on growing your business instead of managing sales. Don't let spreadsheets stress you out anymore, try our tool today!
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What company provides the best seo software?
mangools Promoter is and search engine tool that helps you get results and is a multi-award winning website promotion software tool contact has : bit. ly/3A1m17o
