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What are the advantages of a multinational business entering into a mature market economy?
Wiki User
∙ 15y ago
There aren't many. A mature market economy, by definition, is one that has been around long enough to meet the needs of its consumers. For a multinational business (MB) to enter a market that has its needs already met is problematical. The advantages are whatever -internal- advantages the companies products and services offer. If the MB has lower costs and a lower sales price for similar goods then they have cost advantage, if more features or expanded product lines, then these. In short, just being "multinational" is of no real advantage in a mature market.
Wiki User
∙ 15y ago
Anonymous
Wiki User
∙ 16y agoIt provides employment, strengthens economy, allows more variety of products in the host country.
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